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Kim Kardashian’s secret to great Zoom lighting costs $70

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Kim Kardashian’s secret to great Zoom lighting costs $70

Kim Kardashian’s secret to great Zoom lighting costs $70

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With meetings, parties, weddings and even awards shows going virtual amid the ongoing coronavirus pandemic, good Zoom lighting has never been more important.

And leave it to Kim Kardashian — who once made light-up LuMee phone cases an essential for selfie-snappers everywhere — to find an affordable tool to take video calls from drab to fab.

Over the weekend, the 39-year-old mobile mogul shared a photo of her desk setup during a “Sunday study session” on her Instagram Story, including the L3 LEDzign Zoomlite ($70) affixed to her open laptop. The tool comes in three different clip colors and lighting options: Warm White, Natural White and Daylight Blue.

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Kim Kardashian shows off her Zoom lighting setup.
Kim Kardashian shows off her Zoom lighting setup.Instagram

“Best lighting for my zoom sessions,” Kardashian wrote of the Zoomlite, adding, “Not an ad! I just like it.”

It makes sense that the superstar would trust this particular product; L3 LEDzign was created by Landon Hosto, the longtime lighting director for “Keeping Up With the Kardashians” and its spinoff series.

Over the years, Hosto has designed lighting solutions for the famous family ranging from custom ring lights to illuminated makeup mirrors — “so their makeup light would match the same light as they shoot the show with,” as he explained on Instagram.

And considering how much the Kardashians are known to spend on their glam, a $70 laptop light might be a comparative steal.


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